A subsidiary of Coal India Limited, Northern Coalfields Limited (NCL) is driving this change through its impactful CSR initiative — “Seva Kutir.” The program is emerging as a beacon of hope, empowering hundreds of children through access to education and care.

Through its Corporate Social Responsibility efforts, NCL, in partnership with Parivar Education Society, is scripting inspiring stories of change across 25 villages in Singrauli. Under the Seva Kutir initiative, children receive supplementary education along with nutritious meals twice a day, creating an environment where learning and well-being go hand in hand.

Beyond academics, the initiative places strong emphasis on holistic development. Daily activities include sports, yoga, storytelling, painting, handicrafts, and moral education—nurturing creativity, discipline, confidence, and communication skills among children.

Currently, over 2,000 children are benefiting from Seva Kutir centres. Each child undergoes a foundational assessment to gauge their learning levels, enabling educators to adopt a personalized teaching approach. This has proven especially impactful for first-generation learners, helping them overcome hesitation and develop a genuine interest in education.

One of the key goals of Seva Kutir is to prepare students for admission into reputed residential institutions such as Jawahar Navodaya Vidyalaya, Eklavya Model Residential School, and Kanya Shiksha Parisar. These schools offer quality education up to Class 12 and open pathways to brighter futures.

In December last year, 89 students from Seva Kutir centres appeared for the Navodaya Vidyalaya entrance examination, with teachers providing end-to-end support—from application to preparation. Additionally, applications for 131 students were submitted for admission to Eklavya schools.

Among the many inspiring success stories are Sunita Devi, Vikas Baiga, and Neelam Devi. Once constrained by social and economic challenges—with days often spent in household chores or grazing cattle—their aspirations were limited by circumstance.

However, their journey took a transformative turn after joining Seva Kutir. With consistent guidance, a structured learning environment, and emotional support, they rediscovered confidence and ambition.

Today, all three have successfully cleared the entrance examination for the prestigious Eklavya Model Residential School, demonstrating that with the right opportunities and mentorship, extraordinary outcomes are possible.

Seva Kutir is not just an education initiative—it is a movement. A movement that nurtures dreams, builds self-belief, and empowers children in remote communities to envision and achieve a better future.

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The MoU was formalized on Wednesday by Rajeev Ranjan, General Manager (CSR), representing NCL, and Sher Singh Kalesh, Executive Engineer of Madhya Pradesh Housing and Infrastructure Development, representing the district administration. The signing ceremony was held in the presence of District Collector Gaurav Benal and CEO Jagdish Gome.

This CSR initiative aims to significantly enhance the sports infrastructure in Singrauli while fostering a vibrant and inclusive sporting ecosystem for local youth. The project is designed to promote physical fitness, identify hidden talent, and provide structured, high-quality training aligned with international standards.

₹13.29 Crore Investment for Development and Operations

As part of the agreement, NCL will provide financial assistance of ₹13.29 crore for the development, operation, and maintenance of the sports complex over a period of two years.

The upcoming sports academy will feature a comprehensive range of indoor and outdoor facilities, including:

• Swimming pool
• Basketball court
• Lawn tennis court
• Table tennis hall
• Badminton court
• Cricket net practice pitch

Additionally, the academy will offer professional coaching by qualified trainers, enabling aspiring athletes from the region to develop their skills and compete at higher levels.

Empowering Youth Through Sports

This initiative is expected to play a transformative role in elevating the sports ecosystem of Singrauli. By providing world-class infrastructure and structured training opportunities, NCL aims to empower youth, nurture sporting talent, and create pathways for excellence in multiple disciplines.

The project reflects NCL’s continued commitment to community development and inclusive growth through impactful CSR initiatives.

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The honour was presented during the 20th International Conference on Corporate Social Responsibility, organised by the Institute of Directors, India in Mumbai on Thursday.

Director (HR), NCL, Manish Kumar, received the award on behalf of the company. General Manager (CSR) Rajiv Ranjan and other senior officials were also present at the ceremony.

Addressing the conference, Manish Kumar highlighted NCL’s pioneering CSR initiatives and sustainable infrastructure development projects aimed at creating long-term socio-economic benefits for local communities in and around its operational areas.

The Golden Peacock Awards, instituted by the Institute of Directors, India, are globally recognised benchmarks of corporate excellence and are presented under both Global and National categories.

For NCL, Corporate Social Responsibility goes beyond statutory compliance and is embraced as a strategic instrument for strengthening social licensing and fostering inclusive development.

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Under its Corporate Social Responsibility (CSR) initiative, NCL will provide ₹5 crore towards this project, aimed at empowering tribal youth through modern education and better facilities. The project will be implemented by the National Scheduled Tribes Finance and Development Corporation (NSTFDC), a Section 8 company under the Ministry, in a time-bound manner.

Key Highlights of the Initiative

• Digital Education Support: Provision of 950 computers, 950 UPS systems, and 90 tablets to promote 21st-century digital literacy skills among tribal students.

• Health & Hygiene Support: Installation of 430 sanitary pad vending machines and 430 sanitary pad incinerators to improve menstrual health and hygiene of girl students.

• Beneficiaries: More than 26,000 tribal students, including 13,500 girl students, will benefit from this initiative.

Objectives of the Project

• Digital Inclusion: Establish computer labs and enhance digital learning to help students prepare for higher education and competitive exams such as IIT-JEE and NEET.

• Holistic Development: Strengthen health, hygiene, and overall well-being of students, with a special focus on retention and performance of girl students.

Speaking on the initiative, Jual Oram, Hon’ble Minister of Tribal Affairs, highlighted that CSR investments aligned with Janjatiya Gaurav Varsh and the visionary leadership of the Hon’ble Prime Minister are crucial to empowering tribal youth through quality education, digital transformation, and inclusive growth.

Currently, 479 EMRS are functional across the country, providing tribal children not just high-quality education but also nutrition, healthcare, and overall development opportunities.

This collaboration between MoTA and NCL marks a significant step forward in ensuring digital empowerment, educational excellence, and holistic development of tribal students.

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